“My Business needs Growth Capital..”
October 5th, 2008Penning down the most basic and essential requirement of any business and comes the immediate thought ‘wealth’. The commonest of questions we face in business is how I meet up my ever-increasing requirement of finance. No matter how successful and strong businesses eventually become entrepreneurs face this question every single day of their lives, the only thing that differs may be that the best of lot remains comparatively stress-free. As a simple philosophy, my selection of funds is directly governed by my needs and most often when a need knocks at my door, it hardly matters what kind of finance key do I hold to open it up. Hence, emerges a catch as the selection may though satisfy me immediately but might lead to a messy future or would I like a superior level of satisfaction by strategizing it. And Entrepreneurs may thus avoid a tough time not only in the initial funds raising but meeting up its later repercussions. Thus, the thought process as to from how, when, where and how-much finance should be infused into the system.
The problems of finance raising are possibly as old as finance itself. We prepare a business plan, make future predictions, identify investors, make presentations and then, …..spend sleepless nights as the deal just does not happen. Typically finance has 2 origins – debt i.e. outsiders’ funds repayable after some time and compensated via. periodic interest payments and, one’s own private value i.e. equity funds. Apart from their nature and form, the above two sources can chiefly be differentiated on basis of the purpose they can serve and the stage at which their infusion become critical. About debt, so many banks, NBFCs, private lenders, Institutions, foreign ECBs & many avenues who are ready to finance for a periodic interest payment based on promoters own contribution, collateral security offered, repayment terms, nature of business etc. Debt is an inevitable option at every stage of business for I need to leverage out my capital structure at maxim by availing the huge funds available outside. No matter how much I try; my own funds would never suffice for my business and all the more, when I think like a smart entrepreneur who wants to block up a minimum of his own hard –earned money in projects intending to develop it by using outsider’s and yet retain his ownership. Debt is comparatively cheaper but brings along a fixed repayment commitment from future profits and thus, I need to be conservative with its volume and its future impact on my earnings. The most critical thing for my debt part – my future cash flow positioning and consequent ability to serve the debt and meet up other business obligations and my look-out - keep maximum of outsider’s money for minimum time period.
Talking about the money against my business value – equity funds, the thing becomes far more complicated as I raise capital by selling the stake in my company rather than a fixed future payout commitment as in case of debt. Also, equity is a one-time affair. Once diluted, I may not be able to get its value back and thus, one need to fetch the best of the crème by convincing the investors that mine is a feasible business model that can give them rich dividends and a capital appreciation in their holdings going forward. I typically include a person into my business by hand-holding him for the business growth. Thus, I have to select the best possible of the following options:
Venture Capital Funding Start-up Phases (Small investment) Special focus funds, Angel investors, HNIs, Institutions Sustainability in business · Generally higher stake is diluted · Essential during the initial / venture phase
Private Equity Placement Influx Point of business (Medium-term investment) Special focus funds, institutions Scalability in business · When business reasonably developed · Critical to tap the booming opportunities & grow manifolds · Exit route remains IPO
Public Issue for money Horizontal & Vertical expansion plans (strategic / long-term) General public, retail investors, private institutions, underwriters Feasibility in business · Direct infusion of capital from public via. stocks selling · Obligations prescribed
The above can be done inter-changeably depending on my kind of situation and is evenly done at a specific project / vehicle level than at an entity level. Therefore, once I assess my situation at best and identify the righteous kind of investor for me, it helps me substantially not only in striking the best deal but also at subsequent phases of this hand holding. Whenever we say the market is not responsive to the deal, it’s essentially the mismatch of above that’s happening.
Apart from above mis-match, the thing that keeps stumbling upon enterprises most of the times is the face of their existing financials. And then to blame our economists, management and researcher friends have spent their lives analyzing and developing the theories of capital and given us respectable conventions from the ideal debt-equity ratios, dividend pay-outs, and quasi-interest to the capital structuring components. It’s really not possible even for the strongest to obey such conventions life-long, but having crossed the thin line does not mean that I cannot have any funds inflow or I can’t manage myself effectively. I have to get my basics right to read and estimate and project my prospects even when my conventions fail to do the same for me. After all, what matters at the end of the day in the investment world are my business model and strength to generate and conclude business, not my present accounts.
Before any substantial step, I need to get certain things on track. Firstly, have to reduce my ‘financial distress’ that gives me a rational mind to think and identify my exact requirements. How do I do that – by having some small money already in the kitty to ensure a smooth flow in usual business and even urgencies. Now, before I work out a figure & develop a plan to justify such figure, I do a reverse exercise. Safely assuming that if the right money is made available to me at the right time, what is the potential with which my business can grow at the maxim and post estimating its best potential, I need to list down my requirements to make it happen & accordingly estimate a figure required for the same. Having done that I need to estimate to what extent and in what manner my business is strengthening to retain and serve any finance infusion and accordingly work out the ideal debt-equity factor that is justified by all means. The non-financial factors guiding any further decision would remain the tangible likely blockages of my wealth and my preference for hand-holding with easier and effective people. Rest as they say if it’s on my right-hand side and God’s right-hand side can always work out in my way….
….And eventually when a financial need strikes at my door, not only that I know which of my keys the best select to open it up, I have all resources to develop a customized one for me….
- Yogesh Mittal